for FOX Corp. In her position, Ms. Steele is responsible for helping market the multiplatform sales and programming strategies and unique audience attributes of FOX entertainment to the ad community, through analysis and development of audience, primary and ad effectiveness research and sales positioning. Steele began her FOX career as VP of Sales Research for FOX Broadcasting, rising to SVP of FNG Sales Research before her current role. She is part of a team charged with developing tools that leverage the value of FOX audiences and of engagement in FOX content and was instrumental in the development of FOX’s AIM advanced TV capabilities.
Prior to joining FOX, Ms. Steele was Senior Vice President of Strategic Media Resources at Zenith Media, where she was named an Ad Age Media Maven. She also worked as a Research Vice President at Saatchi & Saatchi Advertising and an account executive at BET.
A Queens, New York, native, Ms. Steele has a bachelor’s degree in political science from Fordham University. She variously resides in Queens, NY, Easton, PA and Wilmington, DE, depending on the day, with her fiance and two dogs.